Source: The Daily Economy
by Per Bylund
“A common but erroneous belief about entrepreneurship is that success is a property of the entrepreneurial idea itself. Sometimes described as an ‘opportunity’ that was out there waiting to be discovered and exploited, all it took for the successful entrepreneur was to come up with the ‘right’ idea at the right time. … Many of my students majoring in entrepreneurship suffer from believing in this myth: that it is the idea that makes the business and their success. Consequently, they seek that one great idea that will make them rich and successful. And when they find it, they therefore want to keep their idea secret and not tell anyone about it before launching the business. In stark contrast, practically all experienced entrepreneurs have the opposite view.” (07/16/26)
https://thedailyeconomy.org/article/entrepreneurship-requires-more-than-a-million-dollar-idea/