France: Parliament passes “fast fashion” bill targeting Shein and Temu

Source: France 24 [French state media]

“French senators on Monday passed a revised anti-fast-fashion bill targeting e-commerce platforms including Shein, Temu and AliExpress, after years of debate over how to bring the measure in line with EU regulations. Easy to order and replace, fast fashion items contribute to pollution from the textile industry, which accounts for nearly 10 percent of global greenhouse gas emissions. The Senate passed the bill Monday after the lower house National Assembly did last week. It imposes a per-item fee for producing textile en masse that will increase over time, and a ban on advertising for ultra-fast fashion brands, including by social media influencers.” (06/29/26)

https://www.france24.com/en/france/20260629-french-parliament-passes-fast-fashion-bill-targeting-shein-and-temu