Iran war takes colour out of Japanese snack maker Calbee’s chips packaging

Source: Reuters

“Japan’s top maker of snacks has landed on a creative solution to conserve oil-derived ​input materials: it will switch its brightly coloured packaging to black and white. In an ‌eye-catching move, Tokyo-based Calbee on Tuesday said it would temporarily use only two ink colours on 14 of its products including its Potato Chips, Kappa Ebisen snacks and the Frugra breakfast cereal. Products with the revised packaging will ​hit store shelves from May 25, it said. … Japanese companies ​have lately sought to minimise the impact of rising costs and input material shortages even as the ​government seeks to reassure the public and businesses over supplies. Printing ink requires naphtha, an oil derivative for which Japan relies on imports from the Middle East for about 40% of its consumption.” (05/11/26)

https://www.reuters.com/world/asia-pacific/snacks-giant-calbee-crunched-by-iran-related-ink-shortage-switches-monotone-2026-05-12/