Source: The Daily Economy
by Richard Morrison
“The zeal of the convert can be a terrifying force to behold. An acolyte convinced of their own prior heresy will often be a more thorough inquisitor than the native-born believer. This dynamic may help explain why It’s on You by Nick Chater and George Loewenstein is so shrill and devoid of self-awareness. Having been leading researchers in behavioral psychology and economics who sought to manipulate individuals into ostensibly healthier and smarter choices — the world of ‘nudge’ theory — they are doing a righteous penance by exposing the flaws of their former discipline.” (05/01/26)
https://thedailyeconomy.org/article/after-nudging-the-rise-and-fall-of-a-behavioral-economics-fad/