What Hamburger Helper Knows and GDP Misses

Source: The Daily Economy
by David Hebert

“Plenty of indicators suggest that things are and have been fine in the American economy for a long, long time. And yet, for years we heard about the ‘vibecession’ where almost every economic indicator was pointing toward a great economy but consumers were inexplicably acting as if we were in a recession. The problem wasn’t with the consumers and, paradoxically, the problem was not with the fancy government statistics. The problem was with the talking heads and their refusal to ask why consumer behavior might be more telling than aggregate indicators. To help cut through the noise, we can look to other, less obvious sources combined with economic theory. The New York Times, for example, reports that Hamburger Helper sales have risen 14.5 percent just since the start of the year.” (10/14/25)

https://thedailyeconomy.org/article/what-hamburger-helper-knows-and-gdp-misses/