The Economic Impact of Superstars

Source: EconLog
by Scott Sumner

“Bloomberg has an article discussing the economic impact of superstars like Taylor Swift and Shohei Ohtani: ‘Move over, Taylor Swift. The economic might of baseball star Shohei Ohtani is bringing some big winners, and also some losers to the Japanese corporate world.’ How should we think about ‘economic impact?’ It’s not an easy question to answer, as there are a number of issues that must be untangled. Here I’ll consider five approaches, but the list will be far from exhaustive …” (10/14/24)

https://www.econlib.org/the-economic-impact-of-superstars/