The persuasive power of China’s consumers

Source: Christian Science Monitor
by staff

“The world’s largest shopping event, Singles’ Day, was again held Nov. 11 in China – though the online bargains began weeks earlier, as is the case with Black Friday sales in other parts of the world. This year, however, the event was not just a commercial gala. China’s annual shopping spree, which began in 2009 in earnest, no longer focuses on singles. (The date 11.11 resembles ‘bare sticks’ in Chinese, an idiom for being unhitched.) The unofficial holiday of mass consumption is now a key economic indicator: Whether or not the world’s second-largest economy will fall into a downward spiral of falling prices, or deflation. Early reports from China’s giant e-commerce firms suggest spending for Singles’ Day was not enough to trigger a rise in retail prices and thus help end more than two years of declining prices.” (11/14/25)

https://www.csmonitor.com/Commentary/the-monitors-view/2025/1114/The-persuasive-power-of-China-s-consumers